Fortuna Favours You – it’s short, to the point, and, most importantly, it’s the main claim of the new marketing campaign launched a few days ago by Czech Fortuna.

Based on personal beliefs in luck- be it charms, rituals, or training- the 360° campaign isn’t limited to just a TV spot; it’s also being promoted on Fortuna’s social media platforms, where there’s a virtual filter with a yellow outline.

Additionally, it’s being promoted through influencers, partner clubs with special video clips, billboards, and a retail roadshow featuring a wheel of fortune that offers exciting prizes and experiences for our clients!

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